Party Plan Catalog Shows Are Gravy!


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Catalog shows are easy money for home party plan business consultants.

I mean really think about it, you only have to make a few phone calls and never leave the house to pad your commission check.

Often I hear consultants say that they do not do catalog shows because the do not pan out to much money.

That IS CRAZY!!

This story shows you how crazy that statement is:

When my rabbit ways sick, and I called the vet, he said:

”Well we don’t get many rabbits in here, so don’t bother, it is not worth my time and energy for that little bit of money……

“Do you believe that?
NO!

He did not say anything like that, he said bring the little bunny in and I will see what I can do.

Rabbits are not the vet’s focus and yet he is already in the business of serving pets. He has the veterinary hospital, the animal medicines and the medical assistants already in place so why would he turn away some gravy money?

This was money that he didn’t expect.

I took the bunny in and he charged me $75 for about 15 minutes of time. The next week the bunny was still sick and when I called again he said bring Lil’ Bun-Bun back in.

He charged me $75 again!

Now on the big scheme of things $150 from a little bunny is not much.

You could call it the icing on the cake or the gravy!

Hostess Coaching Catalog Shows To Increase Sales

You are already in the business of handing out catalogs, doing hostess coaching and providing customer service.

Catalog shows are just another way of increasing sales and creating cash flow. Isn’t that what it is all about – really!!

Catalog shows should be a solid 1/3 of your party plan income!!

When you hostess coach your catalog shows just like you would a live show they will produce similar cash flow!

Most consultants do not give the catalog shows much attention so they do not generate much income!  Focus on your catalog shows and you will find that they are easy income!

Pass the gravy, please!


About the Author: Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan and search engine optimization adviser. Visit her website the CashFlowShow: The largest FREE Direct Sales Party Training center on the web or check out Deb Bixler On Google+ 717-751-2793

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org

Get More Sales AFTER The Show!


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In direct sales, your success is all about attitude. Let’s make an acronym out of the word AFTER so we can get more sales after the home party.

Yes – I am sure you want to wrap your show up quickly but if you did your hostess coaching right then you should be able to wrap it up within a couple days and have a higher level of sales!

  • The A in AFTER stands for attitude.  It always comes back to attitude, doesn’t it?!

Your attitude about the orders before and after the show affects the outcome tremendously.

When you position yourself (positively) with the attitude that it IS  normal for everyone to have orders before and after the actual direct sales party, then they will.

When you position yourself (negatively) that it is hard or pushy, or asking too much of the host, then it will be.

Your attitude will determine your hosts’ willingness to collect orders. So your attitude will determine the outcome. Position yourself as a sales professional that always has good shows for the host, and you always will.

Direct Sales Party Means Fun

When your attitude is positioned professionally and you are asking for what you want, the next step is fun.

  • The most important piece in any home party is FUN! The F stands for FUN!

If the direct sales consultant is not having fun, then the host won’t have fun either. Be silly in your messages, make fun of yourself, tell the host how much fun it is being a consultant.

progress not perfection Have fun!

If you are not having fun, then your host will think it is too much work to collect orders or even to have a show.

Good Consultants Tell Hosts How It Works

A good direct sales consultant takes the time to tell the host how it works.

  • In our acronym AFTER the T stands for TELL.

Tell your host how it works.

We think that she knows how it works and that is because we are conditioned to it.

If the host is not comfortable collecting orders, then she won’t do it.

  • Tell her about how the order forms work, the tax, and the payment plan.
  • Tell her how to take credit cards or who to make the checks out to.
  • Tell her what is on special and tell her word choices on how to generate interest in products.
  • Tell her when we plan to close the show.

BE SPECIFIC and you will get specific are results.

Say: “In order for our guest to get their orders quickly, our goal is to submit the show within 4 days of our show date. It is easier when you collect the money as you go along, instead of having to go back later and collect it”.

This does a few things. First it implies on a subliminal level that we will have time to collect extra orders after the show. It also establishes the fact that we will not be keeping it open for a month, while at the same time encouraging her/him to get the money when the order is placed.

Tell your host how it works so that she/he is comfortable with the process.

When I say TELL. I really mean discuss, explain have a conversation and interact, but tell her the facts. Don’t be wishy-washy!

A Direct Sales Business Is Exciting

  • The E in After stands for Energy or Excited!

Did you notice how we never get away from the Attitude part!

Your energy, enthusiasm and excitement is what makes or breaks your direct sales business. I am talking about physical and emotional energy. When the direct sales consultant is excited and is able to translate that through the phone, letter, card, internet and into the host, then she too will have the energy and enthusiasm to get this train rolling so that we can not stop it after the show is held.

  • Stand up and wave your arms when talking on the phone.
  • Talk in a higher pitch voice. Write hand-write notes… even on your pre-printed cards.
  • Be perky!

You may be saying that Deb is nuts at this point, and it is true that the only time you will come through as being energetic and enthusiastic is when you overact to the point that you think it is ridiculous.

Energy and enthusiasm does not go through the phone, email or other technology based media well. You must over act so that your host catches the energy, excitement and enthusiasm for your business. Then she or he can transfer that to the guests.

Motivate Your Show Hostess For Leads

  • The R in AFTER if for remind, remind, remind.

In order to motivate your show hostess continuously of what your/her goals are.

Every single time you talk, leave a message, or communicate in any way of form,  remind her of the specifics that you are asking for and of the fun and excitement we are all having!

Remind, remind, remind!

Orders After Show = Hostess Coaching

Visit the Cash Flow Show party plan website and listen to the radio show on the 3 contact system of hostess coaching that utilizes ALL technologies.  YOU can guarantee a $1000 show!

Orders after the show are all about hostess coaching and having a plan!


About the Author: Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan and search engine optimization adviser. Visit her website the CashFlowShow: The largest FREE Direct Sales Party Training center on the web or check out Deb Bixler On Google+ 717-751-2793

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org


A sales presentation can mean the difference between gaining a new client or losing a company’s interest.

Too many organizations treat the sales presentation as one of the standard direct selling strategies, and that turns it into a boring meeting or show. If you bore your clients you will not make the sale. If you bore your team they will not come back to meetings.

presentation tips If there is one thing your team and your customers will not tolerate it is being bored!

You need to develop ways of keeping clients interested in what you have to say.

Ask More Questions During Sales Presentations to Keep the Audience’s Attention

Keeping an audience engaged in a sales presentation is a huge challenge for any sales professional. One method that is used to sustain an audience’s attention is to ask questions during the presentation. But, as with anything else associated with the art of sales, there is a good way and a bad way to ask questions during a sales meeting.

Keep “Are There Any Questions” To a Limit

Unfortunately, too many sales professionals think that persistently asking if there any questions from the audience qualifies as engaging the group in meaningful conversation. While you should occasionally ask the audience if there are any questions, you need to keep this particular question limited and avoid relying on it too often.

Help Customers to Visualize the Offering

During the course of a presentation, it is perfectly acceptable to ask the audience if they can just picture themselves benefiting from your offering. This is actually one of the more effective direct selling strategies. You may not get a lot of verbal responses, but if you ask this question often enough in a variety of applicable forms, then you will get many members of the audience to start picturing your offering in their company or their lives.

Look Customers In The Eyes

When you ask more questions at your next sales presentation, you will get more responses if you start looking people in the eyes when you ask. It is going to make some people uncomfortable at first, but if you do it often enough, then it will start to cause more people to give you some kind of answer. That is the genesis of audience participation.

Ask Questions for Them

If you do a sales presentation often enough, you will start to get questions at various spots in the process no matter what audience you are in front of.

You should make notes on what kinds of questions you are getting and when you are getting them so that you can include them in your presentation.

For example, if people keep asking why your product is orange, you can include the answer to the question “Are you wondering why it is orange?” in your presentation. This is something that will always get you a positive response and it will make people feel more comfortable with what you are saying as you address their concerns as you go along.

Perfecting your party plan sales presentation is key to long term success in the industry.

If you want to drive revenue, then you need to work on creating a powerful sales presentation.

Asking your audience questions will get them involved in the presentation and interested in buying your offering. You just need to learn what kinds of questions to ask and know when to ask them to make them effective.


About the Author: Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan and search engine optimization adviser. Visit her website the CashFlowShow: The largest FREE Direct Sales Party Training center on the web or check out Deb Bixler On Google+ 717-751-2793

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org

 
 
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