Find Recruits At College Career Events


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No one is going to take your direct sales business seriously until you do.

If your direct sales recruiting is limited to just looking for part-time people who have some free hours on the weekends, then you will never benefit from the kind of aggressive growth that hiring full-time sales professionals brings.

Colleges all over the country have career fairs that expose new graduates to the corporations that want to hire them.

These kinds of events are perfect for bringing in intelligent, young recruits that want to learn their own business, while helping you grow your business at the same time.

When you present your business opportunity to college graduates at college career fairs, there are some important presentation elements you will need to keep in mind.

College career events like any vendor event, exposes you to many ideal candidates and it is up to you to make the day effective!

Use Your Elevator Speech

Your elevator speech is a 15-second, two sentence summary of the best points of what your business has to offer. You will be talking to a lot of graduates at these fairs and you only have a precious few seconds to get their attention.

Have Presentation Materials That Grab The Eye

A large and visible banner strung over your presentation booth that has images of your products can help grab people’s attention. You also need to create materials that expand on the points you make in your elevator speech.

You need to give your audience a message they can relate to and materials they can take with them to refer to at a later time.

College career events

Always Stay Realistic

You are offering a career in direct sales that could help a young college graduate to own a business of his own someday.

The worst thing you can do is try to grab attention with false promises or cliche marketing techniques.

Pictures of money as part of your presentation and promises of a six-figure income in the first year will not establish the kind of long-term and dedicated staff you want. A realistic overview of your business establishes the proper expectations and lends credibility to what you do.

Bring Other Associates To College Career Events

One of the strongest tools to use in direct sales recruiting is real people that have found success with your company.

The college graduates you talk to may have hesitations about what you have to say because you are the business owner. But a successful sales associate who works for your company will lend credence to the career opportunities you are offering.

If you want to establish a promising foundation for your business, then you young, intelligent, and energetic sales associates who can proactively grow your company. By taking part in college career fairs, you will find the young talent you need to make your business grow.

Business Scholarships For Career Days

Many colleges students may be interested in using your business opportunity as a technique to fund their college education and others may decide to make a career out of it.

If a potential direct seller does not have kit start up money available you can offer solutions and opportunities for direct sales business scholarships that will assist them in launching their new career!

Treat your college career event seriously and participate in all vendor events with a focus on quality contacts by learning how to qualify leads.


About the Author: Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan adviser. Visit her website the party plan training center for real action steps to grow your business: www.CreateACashFlowShow.com or follow Deb Bixler On Google+ 717-751-2793

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org

Enhance Your Sponsoring Mindset


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  • Does the phone feel a little heavy when you are making your prospecting calls?
  • Are you focusing on the outcome for you instead of thinking about your prospects needs?
These are very normal thoughts when you are just beginning to sponsor.

The Sponsoring Mindset

To ease your apprehension and shift your focus to one of service making, try framing your sponsoring mindset around the 5 DSWA Core Principles:

sponsoring mindset
  • Service is an expression of leadership that contributes to the well being of others. Being a go giver not a go getter, focusing on giving rather than receiving
  • Trust is to have faith, confidence and belief in another. It is the basis of meaningful, healthy relationships.
  • Authenticity occurs when we are natural, genuine and honest with no pretense to look good or have all the answers
  • Integrity is when our thoughts, words, and actions are in alignment. We are honest, do what we say we will do and keep our commitments.
  • Respect is treating other human beings with dignity and kindness. Giving and receiving respect builds self-esteem and trust.

Ask yourself how much lighter the phone would be and how valued your prospect would feel when you immerse yourself in these five core principles and let them guide you.

Linda Dunn- Direct Selling Business Coach and Founder of A Sage Perspective and Rep Retention Specialists


About the Author: Linda has enjoyed 23 years of bringing out the best practices and productivity of women and men in the direct selling industry. She worked with business builders who, with personalized, Principle-Centered Coaching, have enjoyed a professional and personal transformation. She is a graduate of the Direct Selling Woman’s Alliance Coach Excellence Certification program. As a coach, Linda views herself as a partner with her clients, with an eye to helping them fulfill their personal and professional goals.

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org

Recruiting Young People: How And Why


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Work at home businesses offer a great opportunity for many people in troubled economic times.

While overall unemployment rates remain high, the unemployment rates for younger people are often higher than the average.

Individuals still in college or those who have just graduated often find it difficult to secure employment that pays at an acceptable rate.

According to the latest figures from the Bureau of Labor Statistics, the unemployment rate stands at 7.6 percent. However, the unemployment rate for individuals under 19 years of age stands at 24 percent. For people between 20 and 24 years of age, the rate is 13.5 percent.

It is clear that younger people are more severely affected by the recent economic downturn.

Target Young People!

recruit young people

In a direct sales business, you can take advantage of these numbers by targeting young people to become team members.

Direct sales offers the potential to begin earning money without any extended learning curve or investment. Recent college graduates who are having trouble finding a job in their chosen field will be certainly be interested in the chance to earn a living in direct selling.

How to Find Younger People For Your Work at Home Business

Finding young people to become team members of your direct sales business means one thing: social media.

Print media is not the way to attract young people. Young people are online and social media sites are the most common places they linger. If they are not working, this is the most likely place for them to spend any significant time.

If you already have a direct sales business, you know the importance of having a presence on all the popular social media sites.

You know that it helps customers find you, learn more about your product and become interested in purchasing your goods or services. You also know that social media can be used for quality customer service.

Many customers prefer to deal with you through social media because it offers personal contact without the hassle of a phone call. While social media can certainly help with the sales side of the business, it can also help with recruiting.

Market In ALL Social Sites

Focusing on one social media site is good strategy, but it is also crucial to have a presence on all the major sites.

The main social media sites on which you should have a presence are: LinkedIn, Facebook, Twitter, Pinterest and Youtube.

Every one of these sites are visited by millions of people each day. Having information about you and your products is one way to reach people you would be unable to reach through traditional marketing avenues.

Because these sites have millions of users every day, you are not only able to reach customers, you can also target potential team members.

Having targeted ads, posts, images and comments that are concerned with recruiting can elevate interest in your business. These targeted efforts will most likely bring many young people to your virtual doorstep.

Young People Have What It Takes!

Young people today are disgruntled with their opportunities and yet when they do have a job are extremely loyal.

Put some really good direct sales recruiting training systems into place using technology that will appeal to the new younger consultant and watch your efforts pay off!

A leader who focuses on recruiting younger direct sellers will create a stronger team that will continue to grow into the future.


About the Author: Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan adviser. Visit her website the party plan training center for real action steps to grow your business: www.CreateACashFlowShow.com or follow Deb Bixler On Google+ 717-751-2793

Please Note: The MyDSWA content is copyrighted material. You may share it on the web by creating an excerpt and linking back to the page using an active hyperlink. Please do not republish any content in its entirety on the web. You may however, publish any article you find on this site in print offline provided you credit the article to the author and the DSWA and include the website reference. http://www.MyDSWA.org

 
 
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